愛快剪刀手 一天搞定80顆頭

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http://eclub.udn.com/mag/eclub/storypag ... T_ID=17081
2008/10/30
文／林茂仁
經濟不景氣，訴求百元剪髮的平價理髮店快速興起，強調專業剪髮，沒有洗髮及燙髮等繁複程序，統一收費都是100元，只要十分鐘就搞定三千煩惱絲，經濟不景氣中成為少數業績逆勢走高的新興行業，尤其是在講究快速的都會區內，更受到消費者喜愛，成為美髮業者創業的另一種選擇。

CQ2加盟主 張瑪利好手藝

風行日本多年的快剪專門店，近年來在台灣也有本土業者跟進仿效，其中CQ2快剪專門店近年來與家樂福等大賣場合作，進駐人潮眾多的量販店據點，短短幾年內已經開出50家店，藉由員工內部創業的加盟模式，兼顧剪髮品質及營運管理。

CQ2加盟主張瑪利幾個月前才加盟，但張瑪利在美髮業的年資已有十多年。老家在花蓮的張瑪利，國中畢業後就在花蓮親戚家開設的美髮店當洗頭小妹，從學徒一路當上美髮設計師，直到30歲左右才結婚，嫁到台北南港當輪胎店的老闆娘，就此離開美髮業十多年。

張瑪利的先生在南港開設輪胎店，緊臨南港輪胎工廠，主要客戶是大卡車司機，舉凡大卡車、貨車、砂石車及轎車的輪胎都有銷售，當年正值台灣經濟起飛的年代，輪胎店的生意相當好，輪胎的毛利率也高，輪胎店的收入不錯。

張瑪利當時專心在家帶小孩，並幫忙處理店內的帳務，有時候先生工作較忙，她還會幫忙到南港輪胎工廠來調貨，對於各種型號的輪胎，她一看就知道，雖然沒有力氣換輪胎，但適時補貨也幫了先生不少忙。

隱身量販店 人潮帶來錢潮

不過，好景不常，隨著產業外移，車輛輪胎的更換率大不如前，加上經濟不景氣，常常收到無法兌現的「芭樂票」，倒帳的情況時有所聞，輪胎店獲利大不如前，屋漏偏逢連夜雨，先生的健康也亮起了紅燈，因此在去年決定將輪胎店收掉專心養病。

常常在南港家樂福購買日常用品的張瑪利，無意間發現南港家樂福地下二樓開出一家CQ2快剪專門店，店門口貼出徵美髮設計師的徵人啟示，在獲得先生同意下，她決定去應徵，且立刻就被錄用。

張瑪利認為，小孩漸漸長大，除了照顧先生身體外，自己也有較多時間可以外出工作，開始尋找美髮業的工作，評估自己工作經驗豐富，但要跟那些年輕美眉競爭並不容易，光靠技術好還不夠，還要與客人談天說地，但是年紀的代溝，讓張瑪利想要找到適合的客戶並不容易。

張瑪利也一度考慮要自行開美髮店當老闆，但近年來經濟不景氣，開店的風險提高，租店面、裝潢都要花大錢，美髮業的情況跟十多年前大不相同，店內設計裝潢越來越高檔，髮型流行資訊快速轉變，想要成功並不容易。

張瑪利在CQ2工作後得心應手，最高紀錄曾經一天剪髮80個人，其中男生占七成以上，相較其他設計師平均一天剪五、六十人，張瑪利的表現相對突出，因此在工作半年後，總公司就詢問張瑪利加盟CQ2的意願。

回收加盟金 平均半年達陣

張瑪利認為，加盟可以額外分到紅利，在加盟金從10萬元到90萬元不等額度內，張瑪利決定加盟CQ2，每個月可以額外分到幾千元到幾萬元的紅利，讓張瑪利的收入跟著提高，加盟金就如同員工分紅入股，可以跟著公司一起成長，平均半年左右就可以回收投資的加盟金。

張瑪利說，店面設在量販店的好處就是人潮眾多，剛開幕時還會到量販店的一樓發小包面紙當作廣告，吸引客人上門，開幕兩個月後，業績就已相當穩定，尤其是颱風天人潮眾多，生意比平日更好，相較其他街頭美髮店不是生意不好就是提早打烊，除非是遇到日前的強烈颱風，客人買菜後就趕著回家，單日來客數也有50多人。

快速剪髮的優點相當多，但也會遇到客人對於剪髮還要投幣買票嫌麻煩，剛開始張瑪利還要常幫客人在取票機買票，只要一張100元的紙鈔投進去就可買票，客人教一次就會用，票券上會顯示號碼，還有紅黃綠三色燈號，讓客人知道還要等多久才輪到，平均剪一位只要十分鐘，客人等候的時間並不長。

張瑪利目前只有加盟一家店，短期內沒有開設新店的計畫，未來希望可以加盟第二家店，但要看公司未來的據點布局，她也要努力工作，以獲得總公司的肯定。

【2008-10-24/經濟日報/E3版/我要做老闆】

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